Arpin G's Timeline

Social media is a low-cost effective technique to promote your products or services to your target audience organically, as well as through social advertising. Social media is the here and now and consumers expect you to be on top of your game. However, if you’re not an expert, it can seem like a different language. Regardless of your industry, here are the 5 areas you should focus on for the remainder of the year in order to boost your engagement and following. Implement incentives Every piece of content you create should add value to your audience so they have an incentive to follow you. Too much promotional content is off putting, won’t encourage people to follow and may even cause people to unfollow. For this reason, you need a balance between products, tips, quotes, topical information and similar content, as long as it’s relevant to your industry.  Review your existing content and determine whether this area can be improved when it comes to incentives. Put yourself in the shoes o